Love, Tito’s: Stories of Goodness in Action
When Tito’s Handmade Vodka needed a creative partner to bring their philanthropic mission to life, they turned to Pixelated Ideas. As the go-to production company for Love, Tito’s, we crafted a series of short documentaries that captured the spirit of giving, kindness, and real change happening across the country. From supporting musicians in Austin to honoring veterans and empowering everyday heroes, these stories are a window into the heart of the brand and the communities it serves.
Project Summary:
Working closely with the Tito’s team, we developed an emotionally resonant docu-style campaign that highlights nonprofit partners and grassroots changemakers. Each film is grounded in authenticity, cinematic storytelling, and a deep respect for the people making a difference. Whether explaining the vision behind Love, Tito’s or following organizations in action, our goal was to spotlight love, not logos and let the stories speak for themselves.
Love, Tito’s Explained
A short documentary that introduces the mission behind Love, Tito’s and the core belief that business can be a force for good.
Soldier’s Angels
A profile of a national nonprofit supporting deployed service members, wounded heroes, and military families.
The Health Alliance for Austin Musicians
A moving portrait of HAAM, a nonprofit providing access to affordable healthcare for local musicians.
One Good Turn Global Health
A powerful look at a nonprofit delivering compassionate healthcare and education to underserved communities around the world.